When it comes to custom t-shirts, design gets all the attention but let’s be honest, you feel the fabric before you see the art.
At Urban Kraftz, we know that great style means nothing without comfort. That’s why we make zero compromises on the quality of the shirts and materials we use. Whether you’re rocking one of our statement pieces or ordering for your team, you can expect a soft, breathable, and durable experience every time.
Our Commitment to Comfort and Quality
From day one, we’ve sourced and selected only high-quality fabrics that meet three essential criteria:
✅ Comfort – Soft to the touch, no itchiness, and perfect for all-day wear
✅ Durability – Holds shape after washing, resists shrinkage, and maintains print quality
✅ Style – Smooth finish that enhances print clarity and keeps you looking sharp
Our shirts are typically crafted with premium combed cotton, cotton blends, or ring-spun cotton — materials known for their long fibers, smooth texture, and breathable feel. They’re ideal for heat press, screen printing, or embroidery and made to move with you, not against you.
How to Spot Bad Fabric (and Why We Don’t Use It)
Not all shirts are created equal. Cheap tees may look okay on the shelf but feel scratchy, shrink weirdly, or fade fast. Here’s how to tell a bad fabric apart from the good stuff:
1. Itchy or stiff feel: Low-quality cotton or synthetic fibers often feel rough and uncomfortable
2. Transparency test: Hold the shirt up to the light. If it’s overly see-through, it’s likely thin and weak
3. Stitching quality: Uneven or loose seams are a sign of cheap mass production
4. Print cracking or peeling: Poor material can’t hold designs well over time
5. Shrinkage or warping: If it loses its shape after one wash, it’s not built to last
At Urban Kraftz, we test every new batch of fabric before it ever gets printed on — because we believe your brand deserves better than brittle blanks.
Caring for Your Shirt = Keeping It Legendary
Even premium fabrics deserve care. To keep your Urban Kraftz shirts fresh and long-lasting, follow these pro tips:
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Wash inside-out to protect the design
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Use cold water to preserve fabric fibers
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Avoid bleach and harsh detergents
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Hang to dry or tumble low to reduce wear and tear
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Iron inside-out and never over printed areas
Your shirt is an investment in your expression. Treat it like one.
Why Our Customers Keep Coming Back
People don’t just return to Urban Kraftz because of the designs — they come back because the shirt still feels just as good on Day 50 as it did on Day 1.
From local customers in Ottawa to global clients around the world, our promise is simple: no shortcuts, no compromises, just quality you can feel.
Final Thread
Great design starts with great fabric. At Urban Kraftz, we care about how our shirts look, but we care even more about how they feel.
Want to feel the difference yourself?
Explore our custom collections or start your bulk order today at urbankraftz.com
